I launched Social Icing as a boutique wedding and event planning company, managing everything from client services to creative direction. Running my own business gave me hands-on experience in web design, social media management, content creation, photoshoot production, and prop styling. I built the brand from the ground up—developing its visual identity, voice, and marketing strategy while delivering seamless, story-driven events for clients across Northwest Arkansas.
My work was featured in Arkansas Bride, POPSUGAR, Tacari Weddings, and other national and regional publications.